In response to competition from the online mapping services, National Geographic Maps is restructuring, moving away from producing general-interest maps and towards specific niches, such as recreation, emergency, geology and other field work, the Denver Business Journal reports (via All Points Blog and GeoCarta). NG Maps, a taxable subsidiary of the Society, is largely based in Evergreen, Colorado, thanks to its heritage: National Geographic bought Evergreen-based mapmaker Trails Illustrated in 1997 and folded it into its operations. More on NG Maps from a local perspective from the Canyon Courier; thanks to Robert Norheim for the link.